Marketing With 4C

  A company's ultimate goal is to be the best at what they do, regardless of the industry. Hence, they go all-in with their resources to ensure that their product does not become obsolete and market it with style. A majority of companies often adapt to the trending strategies and evolve for exponential sales. What sets a company apart aside from its unique style is the amount of funds allocated for marketing. Despite the evolution of digital marketing, the solid foundation of the product launches heavily depends on traditional marketing means such as direct mail, print media marketing (newspapers & magazines), broadcast, outdoor media or direct selling. So, it's a surprise when companies go against the usual norm and try something different with almost little to no advertising. What's incredibly surprising is that these tactics worked, and their experiments paved the way to establish a legacy unparalleled to any. The following list is names of companies we have all des

You can’t please everyone all the time. However, as a marketer, it is your responsibility to try to disapprove of this assertion. Generally, the question that arrives at anyone’s mind is - “Why do we need Marketing?”.  Well, at present in this thriving world, even the most basic product needs to be marketed for its growth so one can answer this sprightly - “Marketing is important because it allows businesses to maintain long-lasting and ever-present relationships with their audience”.  However, for people unfamiliar with the term marketing, one needs to be briefed on the most basic step. Marketing is the creation, communication, and delivery of value, as well as the management of customer relationships for a lifetime. From a societal standpoint, marketing is the link between a society's material needs and its economic patterns of responses. Marketing satisfies the needs and desires of the seller through the exchange processes and the development of long-term relationships with the